Marketing Manager

JOB TITLE: MANAGER SALES & MARKETING – BLCL DEPARTMENT: ADMINISTRATIONSUPERVISOR: GENERAL MANAGERA job description for a Sales and Marketing Manager includes developing strategies, managing budgets, leading teams, and analyzing performance to drive revenue and brand growth. Key duties involve creating and executing marketing campaigns, setting sales targets, managing staff, and overseeing market research and competitor analysis. Key responsibilities· Strategy and planning: Develop and implements comprehensive sales and marketing strategies, including digital and advertising plans, that align with company goals.· Team leadership: Recruit, hire, train, and manage the sales and marketing teams. Provide performance reviews and guidance to ensure staff are meeting objectives.· Budget management: Create and manage budgets for sales and marketing activities, ensuring responsible allocation of financial resources.· Performance analysis: Analyze sales figures, marketing metrics, and campaign results to identify trends, opportunities, and threats.· Market research: Conduct market research to understand customer needs, market trends, and the competitive landscape.· Campaign execution: Oversee the creation and execution of advertising and promotional campaigns across various channels, including social media and digital platforms.· Sales management: Set sales territories, quotas, and targets for sales teams. Coordinate sales activities with other departments.· Ensure that the sales target are met.Relationship management: Maintain professional relationships with key clients and partners. Always submit your weekly activities report to the General Manager.